PDF · Online . Carpenter and Dunung's International Business: The Opportunities and Challenges of a Flat World provides He is also author of numerous books used in leading undergraduate, MBA, and educutive education courses. This book is a part of the course by Jaipur National University, Jaipur. This book contains the course content for International Business Management. JNU, Jaipur. International Business is a subject that teaches how to nurture a local business and All the content and graphics published in this e-book are the property of.
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International Conference on Business: Accounting, Finance, Management Historical Abstracts In that vein, this book examines the impact that climate change. Phil Kelly INTERNATIONAL BUSINESS AND MANAGEMENT. Pages Download Book (PDF, KB) Download Book (ePub, KB) Pages This book is printed on recycled, acid-free paper containing 10% postconsumer International business: competing in the global marketplace/Charles W. L. Hill.
Saylor Foundation. The text covers a wide range of topics that are important and timely to international business. Instructors who teach international marketing should also find the text helpful.
Nonetheless, the text does not provide index or glossary. The content is absolutely unbiased and accurate at the time of writing. Many examples and cases discussed in the text are real companies and their issues are continuing. The text is highly relevant and up-to-date.
Examples are well used. The theory and most concepts will not be obsolete within a short period of time. However, the challenge of teaching international business is that companies are consistently changing, revising their strategies, and making various adaptations to stay afloat, and therefore some of the examples e. But it should be relatively easy and straightforward to implement. The text is easy to understand and follow. Examples are abundant to adequately illustrate various concepts or terminology used in the text.
But it would be better if a glossary was included.
The text is highly consistent. Examples opening cases , contents, and exercises to reinforce students' learning are in order. The book's modularity follows most mainstream IB textbooks. So, it should not be a problem for instructors to switch from their current text to this one. Each chapter is well organized with smaller reading sections. This definitely allows instructors to pick and choose the topics that fit into their curriculum.
The topics in the text are well organized and presented. It would be very helpful if the beginning of each chapter has a table of content. The text is very culturally sensitive indeed. It uses examples from different parts of the world.
It further includes real company examples from various countries across the globe to demonstrate the challenge of conducting international business. It's really a nice text. The text is wonderful overall.
Please include a table of content of the text, a table of content for each chapter, a chapter summary, a glossary. More tables and figures to illustrate some of the contents would be helpful too. Without a table of contents or an index, however, it is difficult to understand the complete flow of this page text!
Any instructor using Any instructor using this text would need to begin by constructing their own. This text seems to be very professionally written, and I have found no errors or evidence of bias. I would recommend it to college-level instructors.
International Marketing is a rapidly changing topic, so it is difficult to write a text with examples that will not seem out of date in a few years. Examples in this text include Coca-Cola, DeBeers, and Google, which seem unlikely to be rendered obsolete any time soon. The text is well-organized by section and subsection, but the lack of a table of contents or index makes it very difficult to find every reference to a particular topic.
Without those, future updates will be very hard to integrate.
The text is very professionally written. Sentence structures and explanations are easy to follow, and should be easily accessible to college-level students. The text is professionally written, and appears well laid-out. I do not see much evidence of language or concepts building on themselves, or of early topics being referenced in later chapters, however.
There is also no glossary, and key words do not seem to be given highlighted definitions in the text.
Still, the overall voice of the text is very consisent. The case studies and matching exercises given in every chapter are a huge help, and make the massive text much more approachable to readers. For example, Section 5. More than half of the section is spent on asides. The lack of any pictures or illustrations hinders reader understanding in some places.
The text does not have a table of contents or index!
This makes it very hard to use as a reference, and they should definitely be added. I would highly recommend this book for courses that are looking for a starting point in international business: This eBook provides a simple and relevant resource on international business and global strategy for undergraduate, post graduate and MBA students around the world. It provides concise explanations of relevant concepts, illustrated by focussed examples and implications for business.